We’re committed to helping you harness digital communications to grow, engage, and make a lasting impact.
How it all began *
How it all began *
Our founders, Val and Kassy, met in 2018—Kassy was at BuzzFeed World, Val at Amnesty International—and instantly connected over their shared media background. Driven by Kassy’s passion for impactful projects and Val’s deep understanding of digital audiences, they joined forces to transform Amnesty’s social media.
With their colleagues' support, they launched @amnesty’s TikTok when many overlooked the platform, expanded Instagram by 1,400%, crafted viral tweets, and helped generate millions of signatures for grassroots movements—from Argentina to Mexico, India to the U.S.
Their work empowered people worldwide to drive change through digital activism.
Meet Val
Valeriia is an experienced digital strategist and advocacy professional. She has spent over a decade driving impactful campaigns and strategic initiatives across various international organisations, including the Ukraine Solidarity Project, Human Rights Watch and Amnesty International, where she was the Global Head of Digital Engagement.
Meet Kassy
Kassy is an award-winning independent journalist and audience strategist. She previously served as an Audience Development Editor at Bloomberg and BuzzFeed News, and now works with some of the world’s biggest non-profit brands, including Amnesty International, ICRC, Human Rights Watch, Save the Children and WaterAid, on growing their digital audiences.
We’re Here to Help You Make an Impact
Turn Your Vision Into Reality
Every great initiative starts with an idea. Whether you’re looking to amplify your organisation’s message, strengthen your newsroom’s reach, or refine your digital strategy, we’re here to help you bring it to life.
Communicate with Confidence
Navigating the digital landscape can be overwhelming, but with the right tools and approach, you can present your ideas with clarity and impact. We’ll help you craft compelling narratives and build a strategy that resonates.
Unlock Your Full Potential
From growing your audience to increasing engagement and driving real-world change, we’re committed to helping you maximise your impact. Let’s work together to create digital strategies that truly make a difference.